Phoenix Innovate has made an all-asset purchase of Avanzado LLC of Farmington Hills, MI and will bring on board 14 people.

Recently, Mark Gaskill, our vice president of research and marketing solutions, had the chance to sit down and chat with WJR’s Vanessa Denha Garmo. They discussed marketing strategy for nonprofits: how to make the most of your organization’s unique story, and how you can make your donors long-term partners in your organization’s mission. Below are some highlights from Mark and Vanessa’s conversation. 

Metro Detroiters have always known the power of collaboration. From the assembly line to the board room, we’re most successful when we work together. 

I’m happy to announce that Crain’s Detroit Business has named us as one of 100 Cool Places to Work in their annual awards. This makes three straight years for us!

It’s not often you find someone that combines the knowledge and experience in providing measurable fundraising solutions and marketing expertise in a single individual. But we’ve found that in Austen Smith.

Our EVP of Marketing, Mark Gaskill, sat down with Sherri Welch from Crain’s Detroit Business for a Q&A on how nonprofits can strengthen relationships with donors to help recoup the loss of postponed or cancelled events because of the COVID-19 virus.  Mark’s recommendations:

Phoenix Innovate is pleased to announce our 2018 spoilage rate of .1%. According to the latest survey from Printing Industries of America (PIA), the industry average is 4%.

We are proud to announce that our team has recognized Phoenix Innovate as one of "Crain’s 2018 Cool Places to Work." This statewide survey and awards program was designed by Crain’s to identify, recognize and honor the best places of employment in Michigan, benefiting the state's economy, its workforce and businesses.

Dan Felisiak is the newest member of the Phoenix Innovate team. Dan comes to us with eighteen years of print and mail production, client service and production management experience. Dan’s experience and skill as an estimator will help us continue our commitment to providing clients with firm and accurate pricing that delivers on our "no surprises, no excuses" motto.

Fall and winter are busy times of year at Phoenix Innovate, as we help many of our clients with their year-end fundraising efforts. But, we’re busy for other reasons too. At Thanksgiving our employees donate turkeys and help prepare Thanksgiving meals for organizations serving the homeless.

In recent days, I was recognized as a finalist for the 2017 EY Entrepreneur of the Year Award for Michigan/Northwest Ohio. It was an honor, not just for me, but for the whole Phoenix Innovate team. The experience was so rewarding, I feel compelled to reflect on it for a moment.